The world of digital marketing moves quickly. Your ability to adapt to new challenges, circumstances and technologies is key to increasing your customer base and improving brand loyalty. Here are 4 essential steps to make sure your digital marketing strategy is ready to capitalize on new[…]
The ultimate goal for your online marketing automation is to generate more leads and convert them into paying customers. A good marketing automation solution can multiply your effectiveness to: Attract more website visits Nurture your leads through[…]
Remarketing uses online display advertising to retarget visitors who have left your website to browse other websites without becoming your customer. You want to use relevant ads to reinforce your message and bring them back to engage with you further. Following are 4 good reasons why you should be using
Do you use e-mail marketing to promote your Atlanta business? E-mail marketing is an effective way to keep in touch with customers, make them aware of new products and services, distribute special offers and discounts and ask for feedback. If you want to measure the success of a[…]
Are you ready to get noticed on Twitter? Our Atlanta social media marketing specialists have put together a list of five handy tips that will help your Tweets stand out. Twitter is one of the most popular social media platforms in the world and with millions[…]
When we speak of inbound marketing, it refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospects’ attention. Inbound marketing earns the attention of customers, makes the company easy to find and draws the customer to the website[…]
Want to boost sales for your Atlanta business via email? An e-mail marketing campaign is typically designed to excite and interest or inspire your target audience, but it can have the adverse effect if you don’t create a fresh campaign that truly grabs the reader’s attention.[…]
E-mail is an integral part of any digital marketing campaign. Here are nine e-mail marketing mistakes that will cost your business: Recipients Sending emails to unwilling[…]
To benchmark is to “evaluate (something) by comparison with a standard”. It does not mean to copy or plagiarize or pirate. So rest assured that when our experts suggest you look to your competitors as part of your digital[…]
Our B2B e-mail marketing guide. Think back to the advent of the facsimile, and how thrilled we all were to have such a speedy method of written communication. Shortly afterwards, e-mail became mainstream, and we were even more ecstatic. But then[…]