Author: Rick Knutsen
Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.
His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners.
He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.
Email, together with social media, is a central component of any successful online marketing campaign to provide increasing leads and...
How Does Content Marketing Attract New Customers?
Publishing new content is not just a nice idea for a business to demonstrate expertise, but a vital online marketing activity to improve:
...
Digital Marketing Strategy: 6 Essential Elements
The digital landscape continues to evolve and business owners are finding it more difficult to be found. With so many different options,...
How to Engage Customers using Social Media? 5 Ideas
How to Engage Customers using Social Media? 5 Ideas
The biggest social media marketing challenge is producing a consistent content stream to...
5 Steps to Securing Top of Mind Brand Loyalty
Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps.
The goal for any business in...
5 Proven Methods to Boost Your Google Rankings using WSI AdaptiveSEO™
Panda, Penguin, and Hummingbird have made it harder for website owners to sustain top search engine rankings. You can’t trick your way...
5 Great Ways Pay Per Click (PPC) Improves Your Marketing
Pay Per Click (PPC) advertising is overlooked as the most expensive or least trusted alternative to search engine optimization. However,...
Is Your Website Still Important? 5 Reasons
People use the internet in entirely different ways today as compared to 5 years ago. New social sites and different devices have flooded the...
How to Find the Right Digital Strategy
Concerned you are not achieving the best online results for your business?
Overwhelmed with the limitless choice of digital marketing...