Author: Rick Knutsen

Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders. His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners. He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.

eCommerce Website Success – 5 Steps

Written on February 6, 2017. Posted in Blog, e-commerce, eCommerce.

Foundational to eCommerce Website Success: Online selling or eCommerce continues to grow and it’s currently exploding at 7 times the...

Inbound marketing strategies to grow your business

Written on February 6, 2017. Posted in Blog, Digital Marketing, Digital Marketing Strategy, Inbound Marketing.

Inbound marketing strategies are tailored to make your clients come to you. While most business owners can see the value in this type of...

How to teach your boss about inbound marketing

Written on February 6, 2017. Posted in Blog, Inbound Marketing, WSI eBiz Solutions.

Maybe your boss is stuck on an antiquated marketing campaign that doesn’t excite you, or perhaps he or she simply needs some convincing on...

Is your loyalty program an inbound marketing blessing or curse?

Written on February 6, 2017. Posted in Blog, Digital Marketing, Inbound Marketing.

When it comes to inbound marketing, loyalty programs can make all the difference. Unfortunately, it’s not always good. A loyalty program has...

7 STEPS TO CERTAIN SEO SUCCESS

Written on February 6, 2017. Posted in Blog, Search Engine Optimization, SEO.

More and more, search engines are delivering trustworthy, relevant results when people search for information. This is good news for...

Going inbound – The smartest marketing investment

Written on February 6, 2017. Posted in Blog, Digital Marketing, Inbound Marketing, Social Media, WSI.

Getting customers to naturally choose your products or services after reading information about them online is the goal of any business. It...

7 Steps of Highly Effective Websites

Written on February 6, 2017. Posted in Blog, Content Marketing, Digital Marketing, Inbound Marketing, Leads, Pay Per Click, PPC, Social Media.

Foundational to your Online Success: Foundational to your online success is your Website because it is the Hub for all Digital Marketing...

Why Responsive Web Design is Part of Your Mobile Marketing Strategy

Written on February 6, 2017. Posted in Blog, Marketing Strategy, Mobile Marketing, PPC, SEO, Web Design, Web Presence.

Accessing the web from mobile devices represents a fundamental shift in online behavior. 67% of all searches start on one device and then...

Get found by customers through inbound marketing

Written on February 6, 2017. Posted in Blog, Content Marketing, Inbound Marketing, PPC, Search Engine Optimization, SEO, Social Media, WSI.

Most businesses understand marketing to mean that they have to do everything in their power to find customers and convince them to buy their...