Five Inbound Marketing Trends You Should Follow
Despite the fact that inbound marketing has become mainstream, with 80% of businesses using some form of it, the face of inbound marketing is...
Author: Rick Knutsen
Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.
His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners.
He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.
The difference between inbound and content marketing
If you have been thinking that inbound and content marketing are one and the same, you are not alone. Many marketers believe that these two types...
How to build a strong inbound marketing team for your business
As more companies realize the value and potential of inbound marketing, it makes sense to have a solid team of people dedicated to making it a...
How marketing psychology influences successful inbound marketing strategies
The psychology behind inbound marketing success: let’s face it, a large part of buying and the decision surrounding the process is psychological....
Three things you need to do before launching your inbound marketing campaign
Creating an inbound marketing campaign for your Atlanta business is one of the wisest decisions you can make. Not only are these campaigns cost-effective,...
5 industries benefiting from inbound marketing
If you are unsure if inbound marketing is for your business, read further. Here are 5 industries that are using this digital marketing strategy....
eCommerce Website Success – 5 Steps
Foundational to eCommerce Website Success:
Online selling or eCommerce continues to grow and it’s currently exploding at 7 times the rate...
Inbound marketing strategies to grow your business
Inbound marketing strategies are tailored to make your clients come to you. While most business owners can see the value in this type of digital...
How to teach your boss about inbound marketing
Maybe your boss is stuck on an antiquated marketing campaign that doesn’t excite you, or perhaps he or she simply needs some convincing on the...