Author: Rick Knutsen
Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.
His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners.
He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.
While it’s pretty obvious any company that is not on the ball with their online presence would benefit from an inbound marketing strategy,...
Inbound marketing – Bringing customers to your door
If you want to execute an outstanding inbound marketing campaign online for your business, there are a few things on which you can focus. The...
Digital marketing: How to increase your company’s leads through guest blogging
Guest blogging can actually be one of the most powerful forms of digital marketing which you incorporate into your digital marketing...
Local vs. international e-mail marketing campaigns – Advice from the specialists
When you are faced with having to deal with both local as well as international e-mail marketing campaigns, you can be faced with a bit of a...
Marketing tips: How to Live Blog your company’s next event on social media
Within the world of social media marketing, live blogging is fast becoming widely practiced. Live blogging is exactly what the name...
Why you should look at your competitors for digital marketing inspiration
If you are wondering how you can improve your digital marketing, then this will be highly beneficial for you. Digital marketers can often hit...
The online product/service search
Do you have a business or brand that you would like to get out there but do not have a significant online presence? An inbound digital...
Why understanding your audience is key to a successful inbound marketing campaign
Inbound marketing is the key to getting your ideal clients coming to you. Clients who are ready, willing and able to do business with you and...
A beginner’s guide to inbound marketing
At WSI eBiz Solutions, we offer inbound marketing solutions to companies based in Atlanta who are tired of chasing down every lead and...