Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.
His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners.
He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.
E-mail is an integral part of any digital marketing campaign. Here are nine e-mail marketing mistakes that will cost your business:
Recipients
Sending...
When you are faced with having to deal with both local as well as international e-mail marketing campaigns, you can be faced with a bit of a dilemma....