Author: Rick Knutsen
Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.
His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners.
He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.
Far and away, the best thing about landing pages – whether you already have them or are just getting started – is their ability to help you convert...
Is your checkout process turning customers off?
Your website design can have a direct impact on the success of your inbound marketing campaign. Many people don’t know it, but there are various...
How to measure your Atlanta company’s e-mail marketing success
Do you use e-mail marketing to promote your Atlanta business? E-mail marketing is an effective way to keep in touch with customers, make them...
Social media marketing in Atlanta: Five tips that will help your Tweets stand out
Are you ready to get noticed on Twitter? Our Atlanta social media marketing specialists have put together a list of five handy tips that will...
Social Media Guidelines for Professionals
The continued growth of social media offers a great opportunity to establish your personal brand. With employers increasingly turning to social...
5 Landing Page Conversion Rate Pointers
Don’t be so focused on driving traffic to your website without paying attention to your conversion rate. By improving landing page conversion...
How to teach yourself inbound marketing in 2016 – and why you should
When we speak of inbound marketing, it refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospects’...
5 Social Media Steps to Rock Your World
5 Social Media Steps to Rock Your World
Social media has changed the business paradigm. Companies that take advantage of Social Media increase...
Four tips on creating a fresh e-mail marketing campaign for your Atlanta business in 2015
Want to boost sales for your Atlanta business via email? An e-mail marketing campaign is typically designed to excite and interest or inspire...