Author: Rick Knutsen
Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.
His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners.
He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.
Written on January 23, 2025 . Posted in Marketing Strategy .
Summary: How do you build trust and credibility for your brand in the AI era? Read this guide to help you plan your brand strategies...
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Written on January 15, 2025 . Posted in Customer Experience .
Summary: Explore why web accessibility is crucial for businesses and learn best practices for making your website accessible to all...
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Written on January 7, 2025 . Posted in SEO .
Summary: AI-powered SEO yields results that even the best marketer couldn’t achieve alone. Learn how this technology can help you reach...
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Written on December 21, 2024 . Posted in News .
Summary: Discover how WSI’s global network of digital marketing consultants drives positive community impact through local...
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Written on December 16, 2024 . Posted in Social Media .
Summary: Discover effective strategies for mastering social media engagement. Learn how to connect with your audience, boost...
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Written on December 13, 2024 . Posted in Future of Marketing & AI .
Summary: Discover how AI is transforming businesses with incremental improvements and why adopting AI strategies is essential for...
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Written on December 12, 2024 . Posted in Marketing Strategy .
Summary: Learn how to conduct a thorough competitive analysis, identify direct and indirect competitors, use SWOT analysis, and develop...
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Written on December 10, 2024 . Posted in Customer Experience .
Summary: How much thought do you give to web accessibility? Find out why it needs to become a major consideration in your digital...
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Written on December 8, 2024 . Posted in Marketing Optimization .
Summary: The world of digital marketing moves and changes quickly. Read this list of digital marketing trends to help you keep up with...
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