Summary: Explore WSI’s 2025 digital marketing predictions and see how last year’s forecasts measured up. Stay ahead in the evolving digital landscape. It’s almost 2025, and while we’re still waiting for flying cars and robot butlers to become a reality, the world of marketing strategy is about to take some exciting leaps.[…]
Summary: It’s time for a digital marketing strategy mid-year review! Read our SEO tips and tricks to discover what’s still working in 2024. At the midpoint of the year, it’s important to revisit your company’s marketing strategies. What may have been working six months ago can quickly become irrelevant if you’re not[…]
Summary: Wondering if AI apps are worth your time? Learn how they can help with your digital marketing and SEO strategy in this comprehensive guide. Editor’s Update: Check out our refreshed post, first published in January 2023, now packed with updated information! We’ve updated this popular piece to bring you the latest[…]
Summary: You need to develop a winning strategy to stand out and succeed in email marketing. Check out our techniques to help bring your emails to the next level! Editor’s Note: This post was originally published in October 2016 and was updated with additional information in October 2023. Mastering email marketing techniques and[…]
Summary: Do you know how your customers engage with your product, service, or brand? We offer reasons why every business needs a customer journey map. You might be asking why your business needs a customer journey map. Results from the 5th edition of the Salesforce State of the Connected[…]
Editor’s Note: This post was originally published in July 2022 and was updated with additional information in August 2023. A large-scale digital marketing strategy is a complex undertaking, which is why before you know it – and even though you have the best of intentions – things can get messy.[…]
Summary: How are you setting yourself apart within the industry? It’s now becoming increasingly important to use video marketing video marketing in the right way to speak to the right audiences. Editor’s Note: This post was originally published in September 2019 and was updated with additional information in August 2023. For[…]
Summary: Are you using product synonyms? Scale SEO by aligning user search intent with helpful product cases for ecommerce marketing. Learn more. Are you leveraging product synonyms in your ecommerce marketing or website? Product synonyms allow you to improve search optimization, enhance the customer experience, and increase sales. Broad match,[…]
Summary: Use GIFs to promote products and sales and highlight team member introductions. It can be an engaging tool for your digital marketing strategy – read our tips to get started! You might not consider using Baby Yoda or sad Pokémon in a digital marketing strategy. Still, a graphics interchange format (GIF)[…]
Summary: Should your business use Reddit? There are many reasons why you should include Reddit in your content marketing strategy. Find out more here. Should your content marketing strategy include Reddit? Well, with over 48 million users a month, it might be a good idea for you or your[…]